Keurig fined $1.5m over its K-cup recyclability claims

The SEC said the company failed to disclose that two of the largest US recyclers told Keurig they didn’t intend to accept the coffee pods for recycling.

Keurig Dr Pepper has agreed to pay a civil penalty to settle SEC charges over claims made by the beverage company that its single-serve pods, or K-Cups, could be “effectively” recycled. Calling the statements misleading, the SEC imposed a $1.5m penalty in the settlement agreement between itself and the company.

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