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FCA issues fresh warnings over trading app gamification

Photo: Getty Images

Women and 18-34s found to be more susceptible to in-app gimmicks.

The FCA has found that certain groups are more open to risk taking in trading apps and increase their usage when enticed by digital engagement practices (DEPs) like push notifications and prize draws.

The regulator built an experimental trading app platform and tested its effects on a sample of 9,000

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