Endorsements
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Finfluencers pose a challenge for regulatory oversight
IOSCO points to their growing reach, which in turn is leading to concerns about conflicts of interest, fraud and unsuitable recommendations.
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FTC updates guidelines, proposes rule to rein in celebrity endorsements
FTC updates guidelines to businesses on disclosure of payments they make to influencers to promote their products.
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SEC Risk Alert highlights new areas of focus in Marketing Rule exams
SEC’s latest Risk Alert tells investment advisers about added areas of emphasis during Marketing Rule-focused exams.