Skip to Primary Navigation

Digital trust a major factor in consumer choices, survey finds

Photo: Adobe Stock Images

Survey by security firm DigiCert reveals link between reputational trust, regulation, and consumer choices.

While all companies think digital trust is important, 57% have been victims of a security breach, and 87% of consumers would switch to a competitor if they lost trust in the enterprise. The findings come from a new survey by security firm DigiCert.

Unsurprisingly, financial firms were the most likely to say