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New EU Code of Practice targets AI-generated content

The European Parliament building.
Photo: Getty Images

The code aims to support compliance with the EU’s AI Act.

The EU is drafting a new code aimed at tackling harmful AI content online. It will complement the General-Purpose AI Code of Practice published last year.

The Code of Practice on marking and labeling of AI-generated content outlines how AI systems providers should mark content in a “machine-readable and detectable