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FINRA proposes major amendments to Rule 2210

Image of a person typing words on a laptop screen.
Photo: Omar Marques/Getty Images

FINRA has advanced two major proposals amending the rule on communications with the public, articulating a risk-based framework for communication review.

Poised to alter the way broker-dealers create, approve, supervise, and distribute communications with clients and prospective clients, FINRA last week proposed two significant changes to its communications rule, Rule 2210.

The communications in scope span those offering performance projections, social media posts, and AI-generated content.

The first change is a proposed

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