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FTC alleges substance abuse clinic used online ads to pose as other clinics

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Evoke Wellnesss and two of its executives sued by the regulator for the use of deceptive Google search ads and telemarketing.

In a case that offers fascinating insight into the world of online advertising the FTC alleges that Evoke Wellness LLC (Evoke) “tricked consumers into contacting Evoke’s call center” by posting deceptive search ads.

The FTC cites an unnamed industry study that indicates that over 85% of those seeking addiction

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